Brand Story

Whetstone Jewellery explores the dynamic interplay between jewellery and its wearer, inspired by the relationship between a knife and a whetstone. Just as a knife is sharpened by a stone, revealing its distinct edges and brilliance, our jewellery embodies transformation, precision, and quiet strength.

Each piece merges sculptural aesthetics with refined craftsmanship, embracing fluid lines, balanced structures, and innovative settings that highlight the unique character of both metal and gemstones. Whetstone Jewellery redefines adornment as an evolving dialogue—where individuality, expression, and materiality converge.


Keep your edges sharp.

Craftsmanship

Handcrafted in London, UK, the pieces exemplifies the highest standards of artisanal finishing. The brushed surface creates a silk-like luster, enhancing its refined elegance. Featuring meticulously hand-carved gemstones and an innovative tension setting, each detail reflects exceptional craftsmanship and creative ingenuity.

Designers

  • Yiru Zhang

    Designer and curator, graduated from the Royal College of Art. Coming from a gemmology undergraduate background, her work merges structure and aesthetics, exploring the form and functional boundaries of everyday objects. Her pieces have been exhibited in galleries such as Cromwell Place and have been featured in Current Obsession Munich Jewellery Week, ELLE China, Harper’s BAZAAR China, Our Culture Magazine, and The Art Insider. She has organised exhibitions at Collect International Art Fair, London Design Festival, and London Craft Week, advocating for the diverse expressions of contemporary jewellery.

  • Zoe Zhang

    Designer and hand poke tattoo artist, founder of Fluffy Zoo Tattoo, graduated from Central Saint Martins, University of the Arts London, her work is defined by bold, structured volumes with precise, clean edges, achieving a balance between weight and fluidity. Mastering intricate surface details, she creates jewellery that appears seamless from every angle.